The purchase and use of digital gift cards have increased in the last year. Retailers and consumers alike are engaging online because of some hesitancy to return to stores during the pandemic.
With more and more businesses adapting to work-from-home lifestyles, the use of digital gift cards for employee engagement and recognition has grown. There are many reasons for this growth, the pandemic, the ease of digital incentive programs, and the instant gratification recipients receive.
According to The Incentive Research Foundation (IRF), top-performing companies prioritized the following as part of their incentive program:
- High engagement
- Flexibility
- Easy redemption
- Highly valued rewards
- Reaching all participants
Digital gift cards make it simple to achieve all those characteristics. Integrating digital gift cards into your incentive program will allow you to easily reward and make your employees happy because of how they can instantly redeem their rewards.
When you are using digital gift cards as part of your incentive program, it is vital to have the technology available to do the following:
- Easy distribution of rewards
- Simple activation
- Customization options
- Program security
- Support services
With this type of technology in place, you and your employees don’t need to take time to figure out how to activate their gift cards. This will create a higher level of engagement. In addition, customization will also increase engagement. Security will build trust, and support services will allow for changes and help to be provided in a quick manager to create a positive experience for everyone.
RPG Card Services offers all the tools vital to a successful digital incentive program. Easy distribution, simple activation, customize options, maximum security, and support services are available when you use RPG for your digital incentive program.
We offer a wide variety of gift card brands, including:
- Amazon.com
- The Home Depot®
- Bed Bath & Beyond®
- Sephora®
- T.J. Maxx®
- Vanilla® eReward Visa®
- And many more!
Contact us today to learn more about how we can get you set up with a digital incentive program!